SEO report of shellshockjewellery.com

Shellshock

www.shellshockjewellery.com/

Shellshock Jewelry is a leading supplier for jewelries and accessories.

   

 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.
  • Try to make your site load faster.

 SEO

URL

Domain : www.shellshockjewellery.com/

Character length : 28

Title
Shellshock
Description
Shellshock Jewelry is a leading supplier for jewelries and accessories.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Error! The character encoding setting is missing!
Language
We have found the language localisation: ”en”.
Title
Shellshock

Character length : 10

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
100000
Heading structure in the source code
  • <H1> Featured Products
Word cloud
  • nzd12
  • cart10
  • necklace9
  • add9
  • crystal3
  • earring3
  • bead3
  • shellshock2
  • glass2
  • terms2
  • policy2
  • information2
  • privacy2
  • silver2
  • swarovski2
  • horn2
  • beaded2
  • range2
  • black2
  • acrylic2
  • coconut2
  • conditions2
  • jewellery2
Keyword matrix
wordtitledescriptionsheading
nzd
cart
necklace
add
crystal
earring
Two Word cloud
  • nzd add9
  • policy terms2
  • bead necklace2
  • information about2
  • swarovski crystal2
  • terms conditions2
Three Word cloud
  • nzd add to cart6
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 8 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
3.10
Flesch Reading Ease
79.70
Coleman Liau Index
11.20
Automated Readability Index (ARI)
2.10
Dale–Chall Readability
6.60
SMOG Index
7.40
Spache Readibility
5.00
Number of letters
1096
Number of words
238
Number of sentences
64
Average words per sentences
4
Number of syllables
347
Syllables in words
351
Average syllables in words
1.46
Number of words in first three syllables
33
Percentage of word / syllables
13.87
Words not in Dale-Chall easy-word list
97
Words not in Spache easy-word list
76

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 951px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.49 seconds have passed until the page started to load.
Loading time
6,416 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
53
Number of source domains
5
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.shellshockjewellery.com/.. /styleswitch.js
  • http://www.shellshockjewellery.com/.. /chrome.js
  • http://www.shellshockjewellery.com/.. /animatedcollapse.js
  • http://www.shellshockjewellery.com/.. /jquery-1.4.3.min.js
  • http://www.shellshockjewellery.com/.. /thickbox-compressed.js
  • http://www.shellshockjewellery.com/.. /tab.js
  • http://www.shellshockjewellery.com/.. /jquery.prettyPhoto.js
List of render blocking css files
  • http://www.shellshockjewellery.com/.. /stylesheet.css
  • http://www.shellshockjewellery.com/.. /thickbox.css
  • http://www.shellshockjewellery.com/.. /prettyPhoto.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
405.08KB
Javascript minifying
You can save 12KB (35% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
56.31KB
CSS minifying
You can save 17.2KB (32% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
114.20KB
Gzip compression
Error! By using Gzip you can save 49.8KB (65% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
47
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.shellshockjewellery.com/.. /ajax_add.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /jquery-1.4.3.min.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /tab.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /loadingAnimation.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /thickbox-compressed.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /thickbox.cssExpiry time is not specified
http://www.shellshockjewellery.com/.. /arrows.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /bg-body.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /bgd_body.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /bullet_1.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /email_icon2.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /footer.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /footer_scroller.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /home-icon.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /home_nav.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /homephone_icon.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /old_black_menu_nav_active.pngExpiry time is not specified
http://www.shellshockjewellery.com/.. /oldblue_loading.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /search_button.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /sercurepayment.gifExpiry time is not specified
http://www.shellshockjewellery.com/.. /animatedcollapse.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /chrome.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /jquery.nivo.slider.pack.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /jquery.prettyPhoto.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /nivo-slider.cssExpiry time is not specified
http://www.shellshockjewellery.com/.. /prettyPhoto.cssExpiry time is not specified
http://www.shellshockjewellery.com/.. /styleswitch.jsExpiry time is not specified
http://www.shellshockjewellery.com/.. /old_blue_stylesheet.cssExpiry time is not specified
http://www.shellshockjewellery.com/.. /stylesheet.cssExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_5088-55x55.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_4677-55x55.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_7620-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_7650-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_8591-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_8603-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_1591-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_1861-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_2113-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_img_2386-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /6420N_Yellow-120x120.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /rsz_1rsz_mop_website_063-55x55.jpgExpiry time is not specified
http://www.shellshockjewellery.com/image/data/rsz_img_3469.jpgExpiry time is not specified
http://www.shellshockjewellery.com/image/data/rsz_img_3474.jpgExpiry time is not specified
http://www.shellshockjewellery.com/image/data/rsz_img_3538.jpgExpiry time is not specified
http://www.shellshockjewellery.com/.. /logo.pngExpiry time is not specified
http://connect.facebook.net/en_US/all.js20 minutes
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
640.64KB
Image optimisation
You can save 126.1KB (39% compression) by optimising the images below:

 Links

We found a total of 58 different links.
Internal links: 57
External links: 1

External links:

Link text (anchor) Link strength
Zyber

Internal links:

Link text (anchor) Link strength
http://www.shellshockjewellery.com/index.php?route=common/home
About
Log In
Account
Basket
Checkout
Contact
$20 and Under
crosses/crucifixes
Earrings
FLOWERS
Hoops
Necklaces and Pendants
Bracelets
Bridal Jewellery
New Zealand Made
Sale
Shop by Brands
About Us
Privacy Policy
Terms & Conditions
Contact Us
Site Map
http://www.shellshockjewellery.com/.. /product&product_id=88
Oval Mother of Pearl and Silver stud earring
http://www.shellshockjewellery.com/.. /product&product_id=298
Black Diamond Crystal Ball Earring
http://www.shellshockjewellery.com/.. /product&product_id=591
Sterling Silver Stylised Tree of Life Drop Earring
http://www.shellshockjewellery.com/.. /product&product_id=202
Brown Horn Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=527
Saphire Swarovski Crystal and Antique Brass Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=531
Hyacinth Swarovski Crystal Open Circle Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=601
Acrylic and Coconut Beaded Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=603
Mesmeric Acrylic and Coconut Beaded Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=854
Long Pink and purple toned Semi Precious Bead Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=859
Wooden Bead Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=878
Black Horn and Glass Bead Necklace
Add to Cart
http://www.shellshockjewellery.com/.. /product&product_id=890
Emerald Green Glass Cabochon and Gunmetal Necklace
Add to Cart
About Us

 Website security

IP
54.206.115.209
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Featured Products, ( 618.71875px from top )

 Typos

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